Disclaimer: I am not a lawyer! These are simple tips to protect your blog or business in the world of digital marketing. If you have additional questions, touch base with a lawyer specializing in your niche to help protect you and your business.
Some of the links on the blog are affiliate links. This means I may receive a small commission – at no charge to you! – if you click on a link and make a purchase. These affiliate links help us keep things running!Click here to view our disclosure policy.
Did you know there are laws regarding how you should manage your email list for your blog, organization or website? Before you start sending emails to your list (or if you already have!), be sure to review the highlights of what you can and can’t do with your email subscribers.
Why is the CAN-SPAM Act important?
The CAN-SPAM Act was passed in 2003 and helps protect consumers (or in this case, email recipients) from spammers. You’re probably thinking, “But I’m not a spammer!” I know. Me neither.
You can accidentally step into dangerous territory in the email marketing world without even realizing it, which can lead to some serious ramifications, like having your email address/domain blacklisted. Yikes!
In no fancy words, the CAN-SPAM Act helps keep businesses honest in their marketing practices and helps keep your inbox sparkly clean.
Here are a few things to keep in mind when emailing your subscribers, whether you have 5 email subscribers or 500,000:
Always get permission to email your subscribers
If you have a subscribe box or landing page (thanks, ConvertKit!) on your website or social media, your subscribers have opted-in, or given permission, for you to send them emails. This is the safest way to add subscribers to your list.
By having several places on your website where people can opt-in to your email list, you’re allowing them the option – and opportunity! – to invite you into their inbox.
That being said, there are a few ways to add subscribers to your email list when they don’t subscribe directly through your website.
If you’d like to add subscribers manually to your email list, you can ask them directly via email for permission, send them a survey about your services and add an opt-in checkbox at the bottom encouraging them to sign up for your mailing list or in the case of businesses that are at trade shows at events, have a sign-up sheet where people can add their email.
Here are some ways you cannot add people to your subscriber list:
Add people who email you for any reason
Add prospective clients who use your website’s contact form
Add clients who have not formally opted-in
Add people who have commented on your blog or website
It’s 2017 and you’re using the internet, so you’re probably familiar with the term clickbait. More and more social platforms and news outlets are cracking down on the use of clickbait, where the title of an article encourages you to click on the website, but the website is either irrelevant or lacks the information it promised in its title.
No clickbait in your emails. Don’t title an email “This is the best deal ever created!” and then only offer 10% off your services or products. Make sure that the title of your email is directly relevant to what’s inside.
That’s not to say you can’t have fun creating clever, click-worthy titles to your emails. They just have to be relevant. If not, you could 1) be flagged as spam and/or 2) get a hefty fine.
Keep your “From” lines honest, too!
By law, you’re required to be honest in who your emails are being “sent” from. That means you can’t place Justin Bieber’s name in the from line of your emails, unless of course, you work in the Biebs’ marketing department, sending emails out to his mailing list.
Here are a few examples of what you can place in your subject lines:
Your organization’s name (or any abbreviation)
Your name (First only or first and last or first, last and business name)
The name of a current employee of your business or organization
As long as it is relevant to the email and the employee approves it
Add a mailing address to your emails
This rule is probably the most broken… but don’t do it! You must have a mailing address in your emails. In fact, some email marketing platforms won’t let you send a single email until you’ve filled out your address. While you can add your home address, it is highly discouraged for obvious safety reasons.
Pro tip for online business owners: Sign up for a mailbox at a local UPS Store or a PO Box at your local post office. You can buy the smallest and/or cheapest option and ta-da! You have a business mailing address.
If you take advantage of a coworking space, many offer a mail service, which allows you to receive mail from that location and use the coworking space’s address as your email marketing contact address.
Place an unsubscribe link in every email
If you’re using a credible email marketing platform, an unsubscribe button or link is something that cannot be edited or removed from the emails you send. If not, make sure you’re placing a link for your subscribers to easily opt-out of your emails.
Depending on your email marketing platform, you can also link to a page that allows subscribers to choose how often they receive your emails, as well.
The unsubscribe link must be placed at the bottom of every email and cannot be concealed so it’s difficult for your subscribers to find. I personally moved from MailChimp to ConvertKit about a year and a half ago and I’ve been incredibly thrilled with it since day one! Click here to sign up for ConvertKit.
Remove unsubscribers from your list within 10 days
If you’re using an email marketing platform, this is most likely on autopilot and you don’t have to worry. Websites like MailChimp, Constant Contact and ConvertKit take care of unsubscribes through the handy link that’s at the bottom of the emails you send.
However, if you’re sending your marketing emails and have a ‘Reply to’ email address, sometimes you’ll get an email from someone asking to remove them from their mailing list. No matter how many clients, big or small, I’ve had, it still happens. You’ll need to make sure they’ve been removed from your mailing list, stat! Okay, not ‘stat,’ but within ten days, max.
What are some of your biggest email marketing struggles? Let me know in the comments below!
Please note: This post contains affiliate links, which means I may receive a small compensation if you choose to purchase any products linked below at no extra charge to you! Click here to view our disclosure policy.
As part of my design services, I create one piece of collateral for my clients that’s oh-so-important: A brand style guide. Different from a mood board, which often features images pulled from Pinterest, a color scheme and typography (font) ideas, the brand style guide is the be-all, end-all of your brand. The real deal.
While my style guides for clients vary from a one-sheet to a comprehensive ten-page style guide, it’s important as a blogger, small business or organization to have a piece of material that sums up your brand at a quick glance both for a variety of reasons.
Who does a brand style guide benefit?
You! The business owner, head honcho, founder, creative director.
Whoever you are at the top of your business or organization, this is what sums up the face of your brand identity. If you’re not design-savvy, your brand style guide is a quick and easy way to access your colors, your logos and fonts, whether you’re creating a Facebook cover photo in InDesign or a blog post graphic in Canva.
Your employees.
If you’re working with contractors for your social media or design projects or bringing on full-time employees, it’s important to have a style guide to bring your brand style into the forefront of your employees’ minds. Plus, it makes it a cinch for your employees to know your exact colors and other elements that help market and promote your blog or business. Because “light blue” just isn’t going to cut it as a color description when you’re dealing with designers or printing companies. Bonus: Have Pantone colors on your style guide.
The outside world.
I say outside world since it depends on your niche. At some point, you’re going to be working with someone outside of your business or blog.
A brand style guide lets advertisers, sponsors, collaborators, fellow bloggers and the media know which logos are appropriate to use in print, on television or online, plus it will give them a quick idea of your style – both visually and your voice. You’ll be surprised at how often even larger organizations can stretch your logo, recolor your logo or even call you by the wrong name! Providing a brand style guide nips it in the bud and makes it easier to approach any oops! that may come up when promoting your blog or business.
As I mentioned earlier, a brand style guide can be as simple as a one sheet or be ten, twenty or even fifty pages long and go into specifics of your brand’s voice, imagery and more; however, let’s be real: the only ones with fifty-page style guides are massive corporations with many entities (Think: FedEx, Mars, Coca-Cola, etc.)
Here are a few ideas of what to include in your brand style guide:
Please note: This post contains affiliate links, which means I may receive a small compensation if you choose to purchase any products linked below at no extra charge to you! Click here to view our disclosure policy.
When I taught graphic design to college students for the first time, I had been an avid user of Adobe Creative Cloud – then known as Creative Suite – for at least a solid decade. One thing I learned with my first students was that those commands I could do in my sleep by waving my fingers across a keyboard… Well, they didn’t come naturally to anyone. Period.
That was a huge shock (ha!) when I went through my first tutorial in lab and within the first few minutes was greeted with, “Whoa! Slow down! How did you do that?” On the screen, it probably looked magical. The mouse wasn’t moving to the toolbar on the left side of the screen, yet tools would appear, actions would happen and boom, tutorial complete.
That, my friends, is the magic of keyboard shortcuts and commands.
If you’re relatively new – or haven’t used it for a while! – InDesign keyboard shortcuts just aren’t second nature. You’ve probably watched video tutorials online where they move so incredibly fast as they name off the steps, you have to watch it ten times.
These shortcuts will save you time when working on your blog graphics, business marketing materials and more. After all, saved seconds add up to minutes, minutes to hours and that’s money saved in the long run, right?
tips on indesign shortcuts
Don’t get overwhelmed. Jump to the bottom of this post and download the PDFs. Print them out or even half your screen as you work on projects in InDesign so you can reference your shortcuts. You’ll be surprised how quickly they get burned into your brain!
The cheatsheets focus on Mac users, but Windows users, don’t fear! Anytime you see the command symbol (⌘), press Control instead.
“Tools” shortcuts only use one letter or symbol on the keyboard. This makes the chosen tool active. You’ll click as needed to use it, just as you would if you manually selected it from the toolbar.
“Command” shortcuts require you to press all designated keys at the same time. Don’t get discouraged if you can’t quite get the hang of the more complicated, three-plus key shortcuts.
Do you use shortcuts to expedite work in InDesign? What is your favorite shortcut to use? Comment below!
Please note: This post contains affiliate links, which means I may receive a small compensation if you choose to purchase any products linked below at no extra charge to you! Click here to view our disclosure policy.
Have you ever wondered how to get that crisp, clear, perfect image on Instagram? How some food photos look good enough to eat, while others look a little… ick?
In this week’s quick tip of the week, I’ll show you how to turn your food photo from “are you sure that’s edible?” to “holy cow, get in my belly now!” in less than five minutes. That’s no joke – it’s THAT easy. Really, the most difficult thing about this tutorial is not eating the cookies before I finished taking photos.
what you’ll need
Here’s what you’ll need to produce a studio-quality image in five minutes flat:
A spot near a window
Daylight (clouds or sunshine work!)
A sheet of white paper
Your object(s)
This little trick is all about lighting. By using daylight near a window and not in direct sunlight, you’ll create the nice, soft shadows. Is it cloudy out? Even better! The after photo in this post was actually taken on a very overcast day. With sunlight, your shadows will be a bit harsher, but cloudy will give you just enough light, unless of course, it’s thunderstorming.
the set up
The set up is so incredibly easy. Grab a spot near a window. Grab a sheet of white paper – even the simple, day-to-day computer paper works. As long as your object is smaller that the paper, you’re golden. Here’s a look at my crazy simple set up. It’s almost funny how simple it is:
I lightly fold the sheet of paper to more easily prop the piece of paper up against an object behind the subject (in this case, cookies). When you shoot, you’ll be eye-level with your subject, which will give the image a nice, seamless background, much like a mini studio photo! There are more advanced ways to set up a lightbox for images like this, but this is the fast and easy, super budget-friendly method.
See the above photo? The colors are off, the shadows are harsh, the background is dark. All-in-all, not a great photo. Do you know why? It was taken with the curtains drawn and flash on. The iPhone’s flash is not your friend in most situations. Turn it off! Always! Okay, almost always. There’s a time and place for everything, but when natural light is available, there’s no need for it.
You can easily toggle your iPhone camera’s flash: When your camera app is open, in the top right corner is a little lighting bolt. Tap it and three options appear: Auto, On and Off. Tap off and you’re good to go.
Here’s the finished product with natural light. Open up that curtain, let the light in. Jump down to eye level and once your camera app is open, tap your subject on the screen to get that beautiful focus. With my final photo, I popped it into one of my favorite mobile apps, VSCO, brightened it up, sharpened just a bit and lightened the shadows. Easy as pie, right? Er, cookies.
Post in the comments your before and after photos using the 5-minute photo fix or tag me on Instagram @brendagdalton. I’d love to see how you use this quick method to improve your photos.
Please note: This post contains affiliate links, which means I may receive a small compensation if you choose to purchase any products linked below at no extra charge to you! Click here to view our disclosure policy.
What makes or breaks a design? Is it the size of the graphic? No. How about the colors? Eh, sometimes. But what happens if you have 8 different fonts in different sizes and you have no idea where to look or what some of the things say and now you’re totally overwhelmed and you’re thinking in run-on sentences because that’s what bad font choices can do sometimes? Bingo.
The fonts you use on your graphics for your website, social media and print materials can make or break or small business or organization. It can either make you look 100% professional, you have your stuff together and can provide awesome services or products… Or look like you’re running an operation out of the trunk of your car part-time. Choose your fonts wisely!
First, let’s break down some of the font terms:
TYPEFACE
Another word for font! You may hear your designer use typeface and font interchangeably. Don’t panic: it’s totally normal. Now you are prepared and can join the ranks of pro designers who dare never use the word “font.” Kidding, we all swap the two terms.
SERIF
A serif font or typeface that has lines attached to the endpoints or stroke of each letter. What does that mean? It means you’ll see little feet, known as a serif, on the bottom of most letters like the H, i, I, m, s, r and f in the graphic below. A terminal appears as a rounded end on some sans-serif characters, like a and f in the graphic below.
Examples of san-serif fonts are Times New Roman (below), Garamond, Bodoni.
Fun fact: Serif fonts have been proven to be more readable when used at smaller font sizes, such as large blocks of text since the serifs on each letter lead into the next letter more easily.
SANS-SERIF
Once you get the hang of serif, sans-serif is pretty self-explanatory. Sans = without. A sans-serif is a font without serifs, or lines attached to the endpoints. Examples: Arial, Helvetica (below), Museo Sans.
Fun fact: The font, Helvetica, has its very own documentary by Gary Hustwit. It’s not on Netflix Instant, but with a quick online search, you can easily find it online to stream or purchase.
While fonts can easily be broken down into even more categories under serif and san-serif, fonts are typically broken up into three categories: Serif, san-serif and script.
Here are some quick tips on pairing fonts for documents, whether you’re designing a logo, social media graphic, e-book, course or the hundreds of types of collateral for businesses.
USE NO MORE THAN THREE FONTS
This is a golden rule of graphic design, especially for smaller designs. It’s usually broken up into three categories: Header, sub-header and body text. Keep in mind that using the bold and italics on the same font does not mean you’re adding an extra font! Same font, different weight.
For social media graphics, I recommend only using two fonts. One can be your heading or a large, decorative text, and the other the body text (small-ish type that is often seen in paragraphs). Check out how I design my Instagram graphics:
You see two fonts in this graphic: The header and the body text. I repeat the header text at the bottom, in a different, complementary color for my brand to attribute the quote..
On larger design documents like annual reports, media packets, brand style guides, etc. it’s common to see more than three fonts, especially to represent different sections. And of course, this rule can be broken ALL OF THE TIME… as long as you’re doing it right. Just starting out? Stick with this rule until you’re ready to branch out and can find fonts that complement one another.
PAIR TWO TYPES OF FONTS
Just because you want consistency in your brand identity, it doesn’t mean all of your fonts have to look alike! Pair a serif with a sans-serif, or a handwritten with a book font. Find a fun, script font and give it a modern, thin and sleek font to give it pizzazz. It’s like yin and yang.
NEVER USE SCRIPT OR NOVELTY FONTS IN LARGE BODIES OF TEXT
A good rule of thumb is if it is more than 5-8 words, it shouldn’t be a script font. It’s not about being a party-pooper, it’s about readability. You want your audience to know what important words you’re telling them, quickly and easily. The longer someone has to spend deciphering words, the less likely they’ll comprehend it and the less likely they’re going to keep reading.
Script fonts are perfect for big, bold headlines and logos. Anything else, you might consider swapping it for another font. Try to think about someone who may have never seen that font before, rather than the fact you can read it.
Adobe Typekit is a great resource for free fonts, some of which linked above, if you are an Adobe Creative Cloud member. If not, click here to get any (or all!) Adobe Creative Cloud programs starting at less than $10 a month.
Please note: This post contains affiliate links, which means I may receive a small compensation if you choose to purchase any products linked below at no extra charge to you! Click here to view our disclosure policy.
It’s time to round up the best free picks when it comes to editing images for your blog, social media or website! Whether you’re just starting out and have a limited budget, your computer crashed and you’re sans software for a while or you only edit photos once in a blue moon, here are the top tools for zip, zero, nada to help make your images shine their very best.
Though I personally work in Photoshop and Lightroom, Pixlr is my favorite free app, especially for bloggers and creatives on a budget. Pop open right in your browser, this website offers two versions: Pixlr Editor and Pixlr Express. Express is perfect if your photo is a tad too dark and you need to lighten it up, a photo is a little caddy-wonky and needs to be straighten up a bit or go for a basic, all around, no-thought-required auto-fix.
Pixlr EditorPixlr Express
My preference though, and the best bang for your free buck, is Pixlr Editor. It looks like a browser version of Photoshop and works (and looks!) eerily similar to the Adobe workhorse. Spot heal, burn, sharpen, lighten, smudge, clone stamp… you name it, Pixlr Editor has it. You can even work with layers! If you’ve used Photoshop in the past and miss it, crave it, but can’t quite work it into your budget, jump on over to Pixlr. Speaking as a professional, Pixlr is the most cohesive and intuitive free image editing program.
Fotor is a great, basic in-browser photo editor, similar to Pixlr. Access simple editing features like exposure, contrast, curves, sharpness, among other necessities. Take it to the next level by clicking on the beauty tab on the left and with (majorly!) advanced tweaks like skin smoothing, blemish fixes and tools to make your teeth sparkle. And there’s a first time for everything: Fotor even includes a tool to make your eyebrows on fleek. I’m not hip. I think I used that slang wrong. Or too late. Whoops!
Be aware, though: In order to use the browser version of Fotor, your image must be smaller than 8MB; however, you can download Fotor for desktop and get to editing those larger files, plus features like batch processing, collage and more.
Bonus! You can also take Fotor on the road by downloading the app for iOS or Android. Double bonus! You can also design everything from social media cover photos to posters and greeting cards all in the browser, too. Just hit the Design link at the top of the homepage.
In terms of free photo editing tools, GIMP (GNU Image Manipulation Program) is a little different, since it requires you to download the program right to your computer; however, the features are worth having. It’s possible that GIMP is the most advanced free image editing tool out there, so long as you aren’t being illegal with a hacked version of Photoshop. Don’t do that! Download GIMP.
GIMP offers nearly all of the tools you’ll get from Photoshop – yep, Photoshop, not just Elements – but with a slightly different layout and overall theme, but those differences are purely visual. GIMP also uses the same shortcuts and keyboard commands as Photoshop, so if you’re a big nerd like me and shortcuts are second nature, I’d recommend you download GIMP immediately. It’s also great if you absolutely don’t have access to Illustrator and need a quick fix to create graphics and logos using the pen tool.
You’d think there would be commercial restrictions to such a full-bodied, free program, right? Nope. Use GIMP to edit to your heart’s desire to produce work commercially.
Bonus! GIMP also offers a small archive of tutorials, which offers guidance on how to get started with image manipulation and advanced photo editing.
In the meantime, what are your favorite tools to edit photos for your blog, social media or website?
Please note: This post contains affiliate links, which means I may receive a small compensation if you choose to purchase any products linked below at no extra charge to you! Click here to view our disclosure policy.
Every profession has their tools of the trade. Chefs all have a favorite knife, nurses a stethoscope and photographers have a favorite lens for the job at hand.
You wouldn’t use Microsoft Word to create a 10-page spreadsheet, would you? While it is entirely possible, it isn’t exactly effective. The same goes for your favorite Adobe Creative Suite (now known as Creative Cloud) programs.
One of the biggest questions I get as an instructor and designer is, “When should I use Photoshop, InDesign or Illustrator?” Here we’re going to talk about the difference between a designer’s crown jewels of the Creative Suite: Photoshop, Illustrator and InDesign and the best uses for each program for designers, non-designers and bloggers alike.
Before we break down into the digital goodness, I’ll be upfront: You’ll hear opinions on the best program for each design job from people all across the world wide web. Everyone has an opinion! Some programs may work better for others due to their knowledge of each, but here’s what works best for me as a graphic designer and how I’ve guided my students in the past.
Let’s start off simply: Photoshop is for images. Illustrator is for creating vector-based logos and illustrations. InDesign is for text-heavy documents and merging the worlds of images, graphics and text.
Ah, Photoshop. My old friend. I’ll be honest: before I got heavy into graphic design, I held on tightly to my good buddy Photoshop. In fact, I started out with Photoshop in 2000. I created everything from photo manipulations (yes) and tacky teenage filters on said photos (sure, why not?) to graphics for zines and logos for friends’ imaginary businesses (noooo!). Those are things you’ll never see in a #ThrowbackThursday. Sorry, world!
But in all seriousness, being a photographer who morphed into a graphic designer over the years, I’ve used Photoshop for just about everything. Then I realized that Photoshop is so, so perfect for editing images and not so ideal for creating graphics and laying out text.
Let’s take a look at generally what happens when you bring our text friend into Photoshop:
Not gorgeous, is it? I know. So sad. So pixilated. Let’s go over a few of Photoshop’s best uses:
General photo editing
Photo manipulation
Animated gifs
Banner ads
Mock ups of products or print work
Photoshop is a pixel-based program,* so for photographers, Photoshop is your jam when it comes to advanced image editing like color balance, curves/levels, brightness/contrast and so on.
Want to blur out a background, add a dinosaur in the clouds, slim your legs, create a gif of your cat walking on its hind legs? Fire up the ol’ PS to manipulate your photos to the moon and back. You can even bring in some of your designs in Illustrator to create a 3D mockup of your latest book on swamp people. The world is your manipulative oyster.
*Yes, you can bring vectors in! It’s not ideal nor as easy to work with as it is in Illustrator or InDesign. We’ll talk about that later. But hey, what are pixels and why does it matter? We’ll be doing a post about pixels and your most common design phrases in the next few weeks!
For anyone who is jumping into Illustrator for the first time (or third or tenth and you’re still confused): you’re not alone. The pen tool can be intimidating. What in the world is a blob brush, anyway? However, once you’ve mastered the basics, Illustrator can be a wonderful tool to let your creativity seep out of your brain, through your hands and onto your screen.
Feel like creating a graphic for a 12 foot tall banner sliding down the side of building? Branding for a new product? A logo to pop onto your business cards and network with the world? Illustrator is here, ready for action.
Illustrator is vector-based, which means you can create artwork which will remain crisp and clear no matter how large or small you scale it – the complete opposite of pixel- or raster-based artwork. Illustrator has countless tools to help you manipulate text and shapes, making it perfect for posters and strong visual illustrations.
When it comes to images, step away from the AI. When placing images in Illustrator, it’s difficult to crop – compared to InDesign and Photoshop – within your Artboard. I like to think of Illustrator as the abstract, artsy-fartsy sibling of InDesign. InDesign can easily create creative works of art, but Illustrator feels its essence. Too weird? I thought so. Let’s move on.
As a designer, I consider InDesign my absolute go-to. My always-there-for-you-in-times-of-need pal. In my previous life employed as a full-time designer, InDesign was never not open on my computer. Drop photos in, crop, create simple illustrations and shapes and upload to social media or your website. In my opinion, InDesign can do it all as long as you’re not looking for the advanced options from the other two programs.
InDesign is the best of both worlds in terms of vector and pixel-based images, text and shapes. For bloggers or small business owners, InDesign is your best best for creating media kits, e-books, brochures and other print and digital files that require several pages. You won’t find page options in Illustrator or Photoshop.
It works seamlessly with Illustrator and Photoshop. Place an illustration for Illustrator and you can make minor edits to the color or shape. Need to edit an image you’ve placed in the document to be a little bit brighter? Right click > “Edit… WIth”. Once the edit is complete, InDesign will update the image to its newest version without a second thought.
And, of course, with strengths, come weaknesses: Vector drawing capabilities aren’t as strong as Illustrator’s. While you can create simple line drawings and shapes, you’re better off hopping over to InDesign’s sibling, Illustrator to knock out that logo from scratch. Another weakness of InDesign is with its image manipulation: you can easily crop and resize images and there are a few image editing filters, but not too many. Jump on over to Photoshop!
what’s next?
From here, the jury is split. Personally, I’ll create any vectors, logos, icons or brandmarks in Illustrator and drop them into my InDesign file to lay out surrounding text and export from InDesign for things like social media graphics, business cards and media kits. Some lay text over images in Photoshop, but I would rather have the ability to make the graphic larger at a later date without worrying about pixilation. Some create their web graphics solely in Illustrator. From here, it’s your choice!
A question I’m asked a lot is which single program in the Creative Cloud should someone invest in. As someone who uses all three in tandem to create graphics, branding, illustrations and marketing materials, it’s difficult to say. It depends on the person. If you never plan on using illustrations, you could get by with only Photoshop. Never plan to make major changes to images, but lay out lots of texts for e-books, brochures and more? InDesign may be your best investment. If your main business is creating family illustrations for holiday greeting cards, Illustrator could be the program you’ll benefit most from.
Comment below and let me know which programs you use the most for your daily tasks! Have questions about how to use the programs? Shout it out below! I’ll include your questions in future blog posts about some of each programs’ FAQs for small business owners and bloggers.
Brenda is a voice of hope and humor for moms dealing with the trials and tribulations of living with chronic illness. As an advocate for those with invisible illnesses, she’s changing the way the world views chronic illness and disability, especially in young women and mothers.
Her goal is to show women they can live a fabulous life they love, even with limitations on health and diet. Her blog focuses on gluten-free entertaining, parenting tips, pregnancy and postpartum guides, shopping, and family travel.